Email marketing is far from dead. In fact, it’s one of the most effective ways to drive sales, nurture customer relationships, and keep your brand top of mind.

Today, we’re breaking down four popular platforms—Mailchimp, Salesforce Marketing Cloud, Klaviyo, and Flodesk—to help you choose the one that aligns best with your business needs.

As a startup founder, I get it—time is precious. You’re not a copywriter or a graphic designer, but you know email marketing matters. With so many all-in-one solutions like Feedbird, it’s tempting to outsource email tasks at an enticing price. But do these services deliver?

To save you the effort, I tried Feedbird’s email marketing myself.

Here are my findings and why: if you’re serious about impactful emails, you might want to think twice.